Shape a better tomorrow, switch to European today.

Welcome to the Euromentum community!

First, Max and I want to say a heartfelt thank you for signing-up. We truly are touched by the reactions we received since starting this new entrepreneurial journey together.

By now, you might be wondering what we actually are building. So in this first newsletter, we want to share Euromentum’s mission with you, break down why switching to European products and services matters and how we can all play a part in this transition.

Now, before you start thinking we are about to launch yet another EU policy newsletter, rest assured–we are not. In fact we left the Brussels bubble. Sorry Ursula! We will leave the policymaking coverage to the well-known media players out there.

Max and I believe Europe is our future but that our continent is at a crossroads: we are on the brink of being pulled into an unnecessary trade war with the US while China keeps flooding our markets with goods that do not live up to our own values and strict regulations.

Instead, by making the switch to European products and services, we can all shape a better tomorrow: from creating more jobs, to reducing our carbon footprint, and developing Europe’s autonomy.

There are so many ambitious European makers out there waiting for us to give them a fair shot, yet the odds are unfairly stacked against them: from biased algorithms, to external state subsidies, and the lack of political will of our public representatives. The switch to European solutions has been delayed for too long, so with Euromentum, we want you to have the full story to make the switch yourself:

1. We will explain why switching to European matters. 
2. We will introduce you to European makers and their solutions.
3. We will help you with next steps to ultimately make the switch. 

We need your support: so please forward this newsletter to anyone who could be interested in making the switch and tell them to sign-up at https://www.euromentum.com.

Thank you for reading this week's (and our first) newsletter. It is a special milestone for us. Stay tuned for next week’s edition on Friday morning as we continue building Euromentum.

Frank and Max